Why keep it simple: As a solopreneur you win when you remove choices and make the next step obvious. This guide shows the minimal, repeatable page structure that gets messages and leads fast.
1 — Start with one clear goal
Decide WHAT you want visitors to do: Message, sign up, or buy. For most solopreneurs, a messenger-first CTA converts best because it keeps the process conversational and high-touch.
2 — Use the Hero → Proof → Offer flow
The hero explains the benefit in one sentence. Proof gives social proof or quick metrics. The offer tells them what comes next and the CTA points to Messenger.
3 — Keep a single pricing line
Multiple tiers create friction. If you are one person running the business, publish one clear price and keep higher tiers as private upgrades after onboarding.
4 — Use a lightweight follow-up engine
Automate initial replies in Messenger and then follow up with personal messages. This hybrid keeps conversions high and your workload manageable.
Quick checklist
- Hero with 1-sentence benefit
- Short proof (testimonial or metric)
- Offer with single price
- Messenger-first CTA
Want the full launch template (copy + page + Messenger flow)? See the offer in the sidebar — instant instructions and a prefilled Messenger message ready to use.
